For marketplace builders, by builders

Launch a marketplace that runs itself.

Marketrail is a managed marketplace platform for physical goods — vendor onboarding, split payments, gated payouts, and moderation baked in. Ship faster. Operate leaner. Keep the cut you choose.

No setup fees Stripe powered Launch in days

Selling on the live demo marketplace

Powerful features. Simplified.

Built for every player in your marketplace

Three surfaces on one codebase — buyers, sellers, and operators each get their own.

For buyers

A beautiful shopping experience

  • Search with live typeahead & filters
  • Variants, galleries & favourites
  • Secure Stripe checkout
  • Tracking & purchase-gated reviews

For sellers

Powerful vendor tools

  • Self-serve Stripe onboarding
  • Listings with variants & stock
  • Orders, refunds & payout ledger
  • Revenue & performance dashboards

For operators

Total control, zero hassle

  • Commission rules & fees
  • Moderation — every action reversible
  • GMV, fee revenue & analytics
  • White-label branding
Automate. Split. Scale.

The money splits itself.

Set your commission once and every sale is a Stripe destination charge: the buyer pays, the platform keeps its fee, the vendor's share lands in their own account. No code. No manual work. No spreadsheets.

Destination charges + application feePayouts gated by KYC

Payout breakdown

Buyer pays
$80.00
Items $74.00 · shipping $6.00
Platform fee — 10% of items
−$7.40
Vendor receives
$72.60

Shipping rides through to the seller untouched — the fee is taken on items only. Funds arrive on Stripe's standard payout schedule.

Infrastructure that grows with you

Marketplace complexity, handled.

End-to-end

Onboarding, checkout, split payments, payouts, refunds — one reliable platform, one codebase.

The sale is atomic

Charge, inventory decrement, and order creation happen together or not at all.

Payouts are gated

Money only routes to vendors whose Stripe payout capability is verified. No leaks.

Refunds reverse everything

One action returns the money, reverses the fee and share, and restocks — replay-safe.

AI on every surface

AI drafts, the maker's facts fill the gaps.

Every AI feature proposes; a person clicks to accept. Nothing is written without a human — nothing is invented, and nothing can't be traced back.

Human in control

AI proposes. You decide. You click. We save.

Built on trust

Grounded, validated, and never writes to your data.

14 AI features. 3 surfaces. 1 platform.

For Sellers

6 features
  • 01

    Draft with AI

    Photos in, a complete listing out.

  • 02

    Field sparkles

    Rewrite one field, on request.

  • 03

    Photo coach

    One compliment, up to three doable fixes.

  • 04

    Price check

    Anchored on real settled sales.

  • 05

    Draft a reply

    The next message, from the real thread.

  • 06

    Alt-text sweep

    A job that proposes; you apply.

For Buyers

5 features
  • 07

    Gift finder

    A wish in plain words becomes a search.

  • 08

    Zero-result rescue

    One AI reading when keywords find nothing.

  • 09

    Semantic search

    “Drinkware” finds mugs no listing names.

  • 10

    “More like this” rail

    Kindred pieces from other makers.

  • 11

    Shopping assistant

    Real cards and real orders — never acts.

For Operators

3 features
  • 12

    Weekly digest

    The week narrated from real numbers.

  • 13

    Operator copilot

    Ask why GMV dipped — read-only tools.

  • 14

    Moderation triage

    Advisory chips; humans make the call.

14

AI features

3

Surfaces

2

AI providers

The three pillars of trust

1. The Fence

AI proposes, a human clicks.

No AI feature writes to the database. Drafts, chips, proposals only — you click to make it real.

2. Honesty

Grounded, never invented.

Only what's visible or provided. No guessing, no made-up facts — stubs instead of speculation.

3. Trust Boundaries

Validated in, validated out.

Model output re-validated, uploads ownership-checked, other people's text fenced as data.

AI providers

Claude Opus 5

Generative & agentic features

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Embeddings & semantic search

Same rules. Every surface. Every time. Because trust isn't a feature — it's the foundation. Bring your own keys; without them every AI affordance disappears and the marketplace runs identically.

Maker Market — the live demo storefront built on Marketrail

Maker Market — the live demo, running on Marketrail. Browse it →

Built for buyers. Loved by sellers.

Everything buyers expect.
Everything operators need.

Typeahead search & filtersVariants, galleries & favouritesCart grouped by shopPromo codes & shop salesCards via Stripe CheckoutOrder tracking & statusPurchase-gated reviews & ratingsBuyer–seller messagingSelf-serve vendor onboardingPlatform fee collectionPayout gating by KYCOne-click refunds + restockModeration & reversible takedownsAnalytics & CSV exportsWhite-label brandingTwo-factor sign-in (buyer accounts)

Your marketplace. Your brand.
Our rails.

Spin up a marketplace, make your first money, and scale with confidence.